Gender in Fashion Is Dead
"A lot of tomboys gravitate toward menswear clothes, but menswear isn't fit for people who have a bust or hips," said Laura Moffatt. She and her wife, Kelly, started a company called Kirrin Finch for clothes that look traditionally male, but are cut for women's bodies. It's a labor of love for the couple—and it would have to be, given that their backgrounds have little to do with fashion. Laura, who holds a PhD in neuroscience from NYU, worked in the pharmaceutical industry for ten years before starting the company, and Kelly was a teacher and elementary school librarian.
Kirrin Finch's New Fall-Winter Collection Will Make You Want to Blow Your Paycheck
Kirrin Finch, the sustainable clothing brand founded by Brooklyn couple Laura and Kelly Moffat, is back with a fall-winter collection that will make you want to blow your paycheck. The collection’s long sleeve button down shirts, classic Oxford shirts, and bow ties could be dressed up for a holiday party, or dressed down for a weekend lunch with friends.
Women's Tighty Whities and Men's Hot Pink Briefs: Gender-Bending Fashion Goes Mainstream
"Several new companies are building their businesses around the mainstreaming of androgynous clothing, no longer a passing fad....Brooklyn-based couple Kelly and Laura Moffat saw a need among women for masculine shirts. They themselves had struggled to find staple oxfords that looked boxy but still fit the female form."
Gender Fluid Fashion: Chic Menswear Style For Women From A Brooklyn Startup
"At their work space in the Brooklyn Fashion Design Accelerator, Laura and Kelly discussed Kirrin Finch, how they launched the brand with no prior fashion experience, what it's like working with a spouse and who their style icons are."
Fashion Brands Are Finding New Markets In Gender-Neutral Clothing
"Growing up, Laura Moffat gravitated toward the chic menswear of British designers Ben Sherman and Ted Baker, but she was never quite able to recreate the looks herself. Women’s button-down shirts were too short and too fitted, with floppy collars ill-suited to the bow ties the self-described “dapper, androgynous woman” liked to wear. And while men’s shirts were sturdy enough, they simply didn’t fit her female form."
You Are What You Wear–Queer Clothing Companies Reject Fast Fashion In Favor Of Something More Personal
"Kirrin Finch, the company that Moffat and her wife, Kelly Sanders Moffat started together, is part of a growing number of businesses dedicated to helping non-gender-conforming customers feel good in their own skins."
How These Entrepreneurs Started An Apparel Line With No Experience
"When I think of all the things I wanted to be as a little girl, fashion designer was not on the list. But when my wife and I took a sabbatical from work and travelled around the world, we came up with the wild idea of starting a fashion business."
Breaking Gender Barriers: Ethical Menswear for Everyone
"Make these [Kirrin Finch] button down tops work for summer by rolling up your sleeves and pairing them with Bermuda length shorts and boat shoes or sandals. If it’s really warm, then wear it unbuttoned layered over a thin tee or tank. These would also work great paired with khakis in a business casual setting, for a brunch date, or as a wedding guest."
How #Superbutch Topped Toronto's Queer Community
"Evidence of the revitalization and reclaiming of butch identity was made very clear this past weekend when dozens of diverse butch and trans models, panelists and production crew, showed up to volunteer their time and identities to the event. International and local gender progressive brands such as Kirrin Finch, Nik Kacy Shoes, Thuy Custom Clothier, Sun and Sun and Alljackedup were also on site showcasing how they service the butch communities needs."
Made in NYC Looks To Give Manufacturing A Handcrafted Image
This NY Times article explains about the campaign. Our Kirrin Finch shirts were featured on advertisements located in the subway and phone booths in NYC. They ran three different campaigns: fashion, food and furniture .